Polk Automotive Information & Marketing Solutions

	The Leader in Global Automotive Intelligence :: International Gateway

Global Automotive Information and Marketing Solutions

As the recognized expert for automotive intelligence and marketing solutions, Polk has a reputation for excellence and a passion for uncovering high-value insights to help you make more informed, confident decisions.

In a hypercompetitive global market, Polk has found that success depends on first understanding your business needs, and then delivering solutions based on experience, accurate data and deep industry insights.

Understand your market position. Increase and protect your market volume. Gain insights into trends that affect your business. Forecast and prepare for emerging opportunities. Build customer loyalty and conquest new business. Whatever your business objectives, you can count on Polk to help you gain a competitive advantage.

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Knowledge Center

Visit our Knowledge Center for the latest analyses and insights related to the changing global automotive industry.

How Advanstar Quantifies the Quality of Consumer Show Audiences

How Did the Toyota Recalls Affect Customer Loyalty?

The Future of European Retail Networks

April 2010 Commercial Vehicle Market Intelligence Report

How Beldare Motors (VW Taiwan) Partnered with Polk to Optimize its Dealer Network

Recent News

Read our most current press releases.

6/14/2010		Polk Responds to Market Needs with Enhanced National Vehicle Population Profile Offering
6/8/2010		Polk Presents Full-Service Lead Marketing at Automotive Customer Centricity Summit
6/3/2010		Polk and Ducker, Findlay, Swoboda & Associates Work Together to Help Aftermarket Companies Build Business
4/23/2010		Polk Selected by Automotive Distribution Network to Supply Vehicles in Operation Information

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The Polk Blog

The Polk Blog offers perspectives from Polk experts about hot topics affecting the auto industry.

One Fundamental Advantage for BMW, Lexus and Mercedes-Benz
(7/30/2010)

F-Series and Silverado Still Way Out in Front in Large Pickup Category (7/30/2010)

Entry Level Car Segment Stumbles (7/29/2010)

Varying Model Diversification Among Premium Makes (7/28/2010)

(Almost) Live at the Fiesta Lounge!
(7/28/2010)

AWD Continues to Gain Ground in Premium Market (7/27/2010)