Japan Passenger Vehicle Sales Forecast

Key findings include:

• Japanese new car registrations were stronger than expected in the first half of the year
• Ongoing tax incentives and subsidies fueled the market, which grew more than 20% in the first six months
• June was the eighth consecutive month with double-digit growth
• While the economic framework has improved, the government plans to reign in public debt
• Polk expects a slowdown in the second half of 2010 and a total of 4.1m new registrations this year

Forecast updated on July 1, 2010 with data from June 2010 YTD.